Apr. 6th, 2017

sawyl: (A self portrait)
While I appreciate that R3 have to trail their programmes, I can't help but feel they're guilty of overuse and lack of variety. A couple of weeks ago, it felt like every single trail spot was used to tout an upcoming performance of Rusalka in Opera on Three; while this week, it feels like we've had nothing but trailers for the Uproots Festival in Hull.

As I say, I can understand the logic of it, especially for expensive outside broadcast recordings or big on-off events where they obviously want to maximise the audience. But the sheer lack of variety hasn't worked for me: by the time the programme eventually comes round, I've become so inured to the snippets of music included in the advert that I have no interest in listening to the thing itself...

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sawyl

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